Research Built for Iraq’s Private Sector

We work with both brands and agencies to deliver tailored research. From market mapping and audience studies to campaign evaluations and sector insights. Every project is designed to be practical, actionable, and designed for growth.

Who we are

Founded in 2023 and based in Baghdad, The Engine was created to close a gap in Iraq’s market: providing research that organizations can actually use.

While we specialize in communications, media, and digital sectors, our work also supports industries where clear, actionable insights are essential for growth and strategy.

Explore what we offer

  • We design studies to help brands and agencies understand their audiences and markets. Using surveys, interviews, and desk research, we uncover behaviors, needs, and trends.

    This service is ideal for campaign planning, customer experience improvements, and market entry decisions where evidence-based clarity is essential.

  • We deliver tailored research products that benchmark your position in the market. From competitor analysis to media landscape mapping, this service gives a clear view of opportunities, gaps, and risks.

    Perfect for organizations needing structured intelligence to guide strategy, partnerships, or future investments.

  • Not every question fits a template. We design tailored research projects around your specific needs, whether that’s testing a new product, mapping stakeholders, exploring emerging markets, or combining methods into one study.

    Each project is built to deliver practical insights aligned with your goals and challenges.

Contact Us

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